A true content nerd.
Hi, my name is Kim Lamb (nee Kim Willmer), and I’m an experienced content marketer, communications specialist and corporate writer.
I love nothing more than turning business objectives into engaging customer-centric content and communications. And it’s what I’ve been doing for the past 10+ years, working with companies that include SEEK, Salesforce and Woolworths Supermarkets, across B2C and B2B, and both in-house and agency.
I have a Bachelor of Public Relations from the University of South Australia, and began my career as a PR professional (even doing a stint as a Public Relations Institute of Australia Board Member). Then I discovered a passion for content marketing – I love the way it can charm and persuade a customer base, building brand loyalty, brand personality and more engaged sales leads. And now do a mix of both content and communications.
You might have guessed that I grew up in Adelaide, 10 minutes from the wonderful wine region that is McLaren Vale. Since then I’ve lived in Sydney and Melbourne, and I now call Sydney home (again).
If I’m not managing the content and communications needs for corporate clients, you’ll most likely find me with my nose in a book, at Bronte Beach or writing for my blog Eat Play Love Travel.
You can find more detail of my professional experience on my LinkedIn profile.